SHIFT or CHANGE, .....But users already see tweets from users they don’t follow. These tweets are ads. Twitter already accepts money to show users tweets from brands and personalities that they don’t follow, and while this method of display-ads-for-Twitter may frustrate users, but it’s the path the company has chosen.
No, this feature strikes me as a big deal because it breaks something that may seem less pressing: the fave. As The Atlantic has previously documented, users hit the fave button for many reasons. A fave can mean “I agree,” “This made me laugh,” or “good chat.” Often, the only two users aware of a fave are the faver and the favee.
There have long been ways to see other user’s faves. The Discover tab in the company’s official mobile app, for instance, lists all the faves a certain user has made that day. But by and large, other people’s faves didn’t just pop up on your screen.
By transforming what a fave does, this feature fundamentally changes what a fave is. Users will have to adjust, and that process will exact communal costs. That’s fine—software changes, and social software is no different..... /-
SHIFT or CHANGE, .....But users already see tweets from users they don’t follow. These tweets are ads. Twitter already accepts money to show users tweets from brands and personalities that they don’t follow, and while this method of display-ads-for-Twitter may frustrate users, but it’s the path the company has chosen.
ReplyDeleteNo, this feature strikes me as a big deal because it breaks something that may seem less pressing: the fave. As The Atlantic has previously documented, users hit the fave button for many reasons. A fave can mean “I agree,” “This made me laugh,” or “good chat.” Often, the only two users aware of a fave are the faver and the favee.
There have long been ways to see other user’s faves. The Discover tab in the company’s official mobile app, for instance, lists all the faves a certain user has made that day. But by and large, other people’s faves didn’t just pop up on your screen.
By transforming what a fave does, this feature fundamentally changes what a fave is. Users will have to adjust, and that process will exact communal costs. That’s fine—software changes, and social software is no different..... /-